{"id":4059,"date":"2023-11-27T14:00:00","date_gmt":"2023-11-27T19:00:00","guid":{"rendered":"https:\/\/westrockcoffee.wpenginepowered.com\/grupo-de-mujeres-raiz\/"},"modified":"2025-05-20T02:09:57","modified_gmt":"2025-05-20T07:09:57","slug":"grupo-de-mujeres-raiz","status":"publish","type":"post","link":"https:\/\/www.westrockcoffee.com\/es\/grupo-de-mujeres-raiz\/","title":{"rendered":"Grupo de Mujeres Ra\u00edz"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\">\u00bfHas o\u00eddo hablar de nuestro Grupo de Mujeres Ra\u00edz?<\/h2>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"400\" src=\"https:\/\/www.westrockcoffee.com\/wp-content\/uploads\/2024\/09\/Luz_Marina_Grisales_Francy_Duqe_and_July_Duque_Abejorral_Antioquia_Colombia_3_600x600.jpg\" alt=\"Luz Marina Grisales con sus hijas Francy, y July\" class=\"wp-image-890\" srcset=\"https:\/\/www.westrockcoffee.com\/wp-content\/uploads\/2024\/09\/Luz_Marina_Grisales_Francy_Duqe_and_July_Duque_Abejorral_Antioquia_Colombia_3_600x600.jpg 600w, https:\/\/www.westrockcoffee.com\/wp-content\/uploads\/2024\/09\/Luz_Marina_Grisales_Francy_Duqe_and_July_Duque_Abejorral_Antioquia_Colombia_3_600x600-300x200.jpg 300w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><figcaption class=\"wp-element-caption\">Luz Marina Grisales con sus hijas Francy, y July<\/figcaption><\/figure>\n<\/div>\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"206\" src=\"https:\/\/www.westrockcoffee.com\/wp-content\/uploads\/2024\/09\/54-total-women_600x600.png\" alt=\"54 Total de mujeres participantes en el Grupo de Mujeres Raiz\" class=\"wp-image-891\" srcset=\"https:\/\/www.westrockcoffee.com\/wp-content\/uploads\/2024\/09\/54-total-women_600x600.png 600w, https:\/\/www.westrockcoffee.com\/wp-content\/uploads\/2024\/09\/54-total-women_600x600-300x103.png 300w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/figure>\n<section class=\"px-4 py-12 xl:py-20 stats bg-white \">\n    <div class=\"max-w-7xl mx-auto\">\n                <div class=\"grid grid-cols-1 md:grid-cols-2 gap-20\">\n                            <div data-aos=\"fade-up\" class=\"flex flex-col gap-4 items-center\">\n                                        <div class=\"text-6xl font-black text-brand-purple whitespace-nowrap flex gap-2\">\n                                                <span>12<\/span>\n                                                <span>%<\/span>\n                                            <\/div>\n                    <div class=\"text-lg text-center md:text-left font-light leading-tight prose max-w-sm\"><p>El rendimiento de la finca de las mujeres produce un 12% m\u00e1s de caf\u00e9 que la media del grupo Ra\u00edz.<\/p>\n<\/div>\n                <\/div>\n                            <div data-aos=\"fade-up\" class=\"flex flex-col gap-4 items-center\">\n                                        <div class=\"text-6xl font-black text-brand-purple whitespace-nowrap flex gap-2\">\n                                                <span>98<\/span>\n                                                <span>%<\/span>\n                                            <\/div>\n                    <div class=\"text-lg text-center md:text-left font-light leading-tight prose max-w-sm\"><p>De los participantes declaran tener mayores ingresos.<\/p>\n<\/div>\n                <\/div>\n                    <\/div>\n            <\/div>\n<\/section><section class=\"px-4 py-12 xl:py-20 stats bg-white \">\n    <div class=\"max-w-7xl mx-auto\">\n                <div class=\"grid grid-cols-1 md:grid-cols-2 gap-20\">\n                            <div data-aos=\"fade-up\" class=\"flex flex-col gap-4 items-center\">\n                                        <div class=\"text-6xl font-black text-brand-purple whitespace-nowrap flex gap-2\">\n                                                <span>232<\/span>\n                                                <span>Acres<\/span>\n                                            <\/div>\n                    <div class=\"text-lg text-center md:text-left font-light leading-tight prose max-w-sm\"><p>De granja y bosque protegidos de la degradaci\u00f3n.<\/p>\n<\/div>\n                <\/div>\n                            <div data-aos=\"fade-up\" class=\"flex flex-col gap-4 items-center\">\n                                        <div class=\"text-6xl font-black text-brand-purple whitespace-nowrap flex gap-2\">\n                                                <span>3<\/span>\n                                            <\/div>\n                    <div class=\"text-lg text-center md:text-left font-light leading-tight prose max-w-sm\"><p>A\u00f1os despu\u00e9s, las mujeres siguen reuni\u00e9ndose e intercambiando ideas sobre la agroindustria.<\/p>\n<\/div>\n                <\/div>\n                    <\/div>\n            <\/div>\n<\/section>\n<p>Hubo dos causas fundamentales por las que Caf\u00e9 Westrock desarroll\u00f3 el Grupo de Mujeres de Ra\u00edz:<\/p>\n\n<ul class=\"wp-block-list\">\n<li>Estaban ocupadas cuidando de sus familias y desempe\u00f1ando un papel clave en sus granjas. Por tanto, sacar tiempo para asistir a la formaci\u00f3n Ra\u00edz e implantar pr\u00e1cticas agr\u00edcolas que requer\u00edan m\u00e1s tiempo no era factible. <\/li>\n\n\n\n<li>Muchas mujeres crecieron con la sensaci\u00f3n de que el negocio del caf\u00e9 era un espacio s\u00f3lo para hombres, por lo que rehuyeron participar en las formaciones generales.<\/li>\n<\/ul>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"297\" src=\"https:\/\/www.westrockcoffee.com\/wp-content\/uploads\/2024\/09\/Sol-Beatriz-Perez-Squares_600x600.jpg\" alt=\"Sol Beatriz P&#xE9;rez Amariles\" class=\"wp-image-893\" srcset=\"https:\/\/www.westrockcoffee.com\/wp-content\/uploads\/2024\/09\/Sol-Beatriz-Perez-Squares_600x600.jpg 600w, https:\/\/www.westrockcoffee.com\/wp-content\/uploads\/2024\/09\/Sol-Beatriz-Perez-Squares_600x600-300x149.jpg 300w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><figcaption class=\"wp-element-caption\">Sol Beatriz P\u00e9rez Amariles<\/figcaption><\/figure>\n<\/div>\n<p>Para ayudar a resolver el problema, Westrock Coffee y sus socios ejecutores ofrecieron un espacio de formaci\u00f3n flexible, s\u00f3lo para mujeres, y un fondo de desaf\u00edos.<br\/><\/p>\n\n<p>El espacio de formaci\u00f3n ofrec\u00eda formaciones agr\u00edcolas virtuales que pod\u00edan completarse en cualquier momento y un tabl\u00f3n de mensajes de grupo para que las mujeres pudieran hacer preguntas. Adem\u00e1s, una psic\u00f3loga ofreci\u00f3 a las mujeres sesiones sobre el reconocimiento de su valor, la expresi\u00f3n de las desigualdades de g\u00e9nero, la mejora de su confianza y la apropiaci\u00f3n de su posici\u00f3n en la industria del caf\u00e9. <\/p>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"400\" src=\"https:\/\/www.westrockcoffee.com\/wp-content\/uploads\/2024\/09\/Sol_Beatriz_Perez_Abejorral_Antioquia_600x600.jpg\" alt=\"Sol Beatriz P&#xE9;rez Amariles sosteniendo un plato\" class=\"wp-image-894\" srcset=\"https:\/\/www.westrockcoffee.com\/wp-content\/uploads\/2024\/09\/Sol_Beatriz_Perez_Abejorral_Antioquia_600x600.jpg 600w, https:\/\/www.westrockcoffee.com\/wp-content\/uploads\/2024\/09\/Sol_Beatriz_Perez_Abejorral_Antioquia_600x600-300x200.jpg 300w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><figcaption class=\"wp-element-caption\">  Sol Beatriz P\u00e9rez Amariles<\/figcaption><\/figure>\n<\/div>\n<p>El fondo de desaf\u00edo requer\u00eda que las mujeres completaran una serie de mejoras en sus granjas con el apoyo de los socios de Ra\u00edz. Todas las que completaran el fondo recibir\u00edan lavadoras. Esto supuso un coste\/beneficio inmediato para las mujeres: A corto plazo, invierten tiempo en formaci\u00f3n y mejoras agr\u00edcolas. A largo plazo, reciben recursos que les devuelven horas de su d\u00eda.   <\/p>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"402\" src=\"https:\/\/www.westrockcoffee.com\/wp-content\/uploads\/2024\/09\/Sol_Beatriz_Perez_Abejorral_Antioquia_4_1_600x600.jpg\" alt=\"Sol Beatriz P&#xE9;rez Amariles posando para una foto\" class=\"wp-image-895\" srcset=\"https:\/\/www.westrockcoffee.com\/wp-content\/uploads\/2024\/09\/Sol_Beatriz_Perez_Abejorral_Antioquia_4_1_600x600.jpg 600w, https:\/\/www.westrockcoffee.com\/wp-content\/uploads\/2024\/09\/Sol_Beatriz_Perez_Abejorral_Antioquia_4_1_600x600-300x201.jpg 300w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><figcaption class=\"wp-element-caption\">Sol Beatriz P\u00e9rez Amariles<\/figcaption><\/figure>\n<\/div>\n<p>Westrock Coffee est\u00e1 encantado con el \u00e9xito de este programa piloto y est\u00e1 deseando que este grupo siga creciendo, as\u00ed como iniciar nuevos grupos en el futuro.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u00bfHas o\u00eddo hablar de nuestro Grupo de Mujeres Ra\u00edz? Hubo dos causas fundamentales por las que Caf\u00e9 Westrock desarroll\u00f3 el Grupo de Mujeres de Ra\u00edz: Para ayudar a resolver el problema, Westrock Coffee y sus socios ejecutores ofrecieron un espacio de formaci\u00f3n flexible, s\u00f3lo para mujeres, y un fondo de desaf\u00edos. El espacio de formaci\u00f3n [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":4060,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","footnotes":""},"categories":[127],"tags":[],"ppma_author":[55],"class_list":["post-4059","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sostenibilidad"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Grupo de Mujeres Ra\u00edz | Westrock Coffee<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.westrockcoffee.com\/es\/grupo-de-mujeres-raiz\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Grupo de Mujeres Ra\u00edz | Westrock Coffee\" \/>\n<meta property=\"og:description\" content=\"\u00bfHas o\u00eddo hablar de nuestro Grupo de Mujeres Ra\u00edz? Hubo dos causas fundamentales por las que Caf\u00e9 Westrock desarroll\u00f3 el Grupo de Mujeres de Ra\u00edz: Para ayudar a resolver el problema, Westrock Coffee y sus socios ejecutores ofrecieron un espacio de formaci\u00f3n flexible, s\u00f3lo para mujeres, y un fondo de desaf\u00edos. 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