{"id":4301,"date":"2024-09-05T14:17:22","date_gmt":"2024-09-05T19:17:22","guid":{"rendered":"https:\/\/westrockcoffee.wpenginepowered.com\/capacidades\/experiencia-en-el-sector\/"},"modified":"2025-04-30T07:32:34","modified_gmt":"2025-04-30T12:32:34","slug":"experiencia-en-el-sector","status":"publish","type":"page","link":"https:\/\/www.westrockcoffee.com\/es\/capacidades\/experiencia-en-el-sector\/","title":{"rendered":"Experiencia en el sector"},"content":{"rendered":"<section class=\"relative px-4 pt-8 md:pt-[180px] pb-24 bg-cover bg-[30%_50%] lg:bg-center interior-hero \" style=\"background-image:url(https:\/\/www.westrockcoffee.com\/wp-content\/uploads\/2024\/10\/industry-expertise-new-header_3840-x-935-scaled.jpg)\" loading=\"eager\">\n                    <div class=\"hidden md:block absolute top-0 left-0 w-full h-full max-h-screen bg-gradient-to-b from-black\/90 via-[300px] via-transparent z-10\"><\/div>\n            <div class=\"absolute bg-gradient-to-r from-black\/50 to-transparent z-0 h-full w-full top-0 left-0\"><\/div>\n        <div class=\"max-w-7xl mx-auto flex flex-col justify-between gap-16\">\n        <nav class=\"list-none flex gap-2 text-white z-10 breadcrumbs\" aria-label=\"Breadcrumbs\">\n        <span><span><a href=\"https:\/\/www.westrockcoffee.com\/es\/\">Inicio<\/a><\/span><\/span>\n        <\/nav>\n                <div class=\"flex flex-col gap-8\">\n            <h1 class=\"text-5xl xl:text-6xl 2xl:text-7xl text-white font-black uppercase md:max-w-[75%] xl:max-w-[65%] z-10\">Conocimiento del sector<\/h1>\n                            <div class=\"text-2xl text-white font-light prose z-10 md:max-w-[75%] lg:max-w-[65%]\"><p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Collaboration, combined with knowledge, technology, and a global perspective, drives the transformation of beverages.<\/span><\/span><\/p>\n<\/div>\n                                        <a target=\"\" href=\"https:\/\/www.westrockcoffee.com\/es\/ponte-en-contacto-con\/\" class=\"self-start bg-transparent text-white border border-white font-medium text-lg md:text-xl xl:text-2xl py-2 px-8 hover:bg-white hover:text-black transition z-10\">Empieza con Westrock<\/a>\n                    <\/div>\n    <\/div>\n<\/section>\n\n<section class=\"sticky top-[72px] md:top-0 left-0 px-4 bg-brand-blue-light w-full on-this-page z-10 \" x-data=\"onThisPage\" x-init=\"\">\n    <nav class=\"py-6 max-w-7xl mx-auto flex gap-16 xl:gap-24 overflow-x-auto\">\n        <h2 class=\"sr-only\">On This Page<\/h2>\n                                <a @click.prevent=\"scrollToSection('Overview')\" class=\"text-black font-bold text-lg md:text-xl hover:text-brand-purple whitespace-nowrap border-b-4 border-brand-blue-light transition\" href=\"#Overview\">Descripci\u00f3n general<\/a>\n                                <a @click.prevent=\"scrollToSection('HowWeHelp')\" class=\"text-black font-bold text-lg md:text-xl hover:text-brand-purple whitespace-nowrap border-b-4 border-brand-blue-light transition\" href=\"#HowWeHelp\">C\u00f3mo Ayudamos<\/a>\n                                <a @click.prevent=\"scrollToSection('WhyWestrock')\" class=\"text-black font-bold text-lg md:text-xl hover:text-brand-purple whitespace-nowrap border-b-4 border-brand-blue-light transition\" href=\"#WhyWestrock\">\u00bfPor qu\u00e9 Westrock?<\/a>\n                                <a @click.prevent=\"scrollToSection('Experience')\" class=\"text-black font-bold text-lg md:text-xl hover:text-brand-purple whitespace-nowrap border-b-4 border-brand-blue-light transition\" href=\"#Experience\">Experiencia<\/a>\n                <a @hover=\"scrollRight\" @click.prevent=\"scrollRight\" class=\"hidden text-white -rotate-90 absolute w-[80px] text-center bg-black -right-8 top-1\/2 -translate-y-1\/2 font-bold text-xs hover:animate-pulse transition\" href=\"#\" x-init=\"determineOtpScroll\"><span class=\"inline-block rotate-180\">^<\/span> Scroll<\/a>\n    <\/nav>\n<\/section>\n\n<section class=\"px-4 py-12 xl:py-20 intro-paragraph bg-white \" data-anchor=\"Overview\">\n    <div data-aos=\"fade-up\" class=\"prose text-2xl md:text-3xl max-w-4xl leading-relaxed md:leading-[50px] mx-auto font-medium\"><p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">We specialize in hot and cold beverage solutions that help you achieve your business goals.<\/span><\/span><mark><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Combining food science, service expertise, and advanced equipment, we offer high-quality coffee, tea, and liquid products tailored to your needs.<\/span><\/span><\/mark><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Our collaborative, data-driven approach results in personalized menus designed to increase sales, improve margins, and streamline operations, giving you a competitive advantage through innovative product development and category management.<\/span><\/span><\/p>\n<\/div>\n<\/section>\n\n<section class=\"bg-white px-4 py-12 xl:py-20 how-we-help \" data-anchor=\"HowWeHelp\">\n    <div class=\"max-w-7xl mx-auto\">\n        <div class=\"flex flex-col items-center justify-center gap-16\">\n            <div class=\"max-w-3xl mx-auto text-center flex flex-col gap-12\">\n                                    <h2 data-aos=\"fade-up\"  class=\"text-3xl md:text-4xl lg:text-5xl font-black uppercase\">C\u00f3mo ayudamos a las marcas a ganar m\u00e1s y vender m\u00e1s<\/h2>\n                                                    <div data-aos=\"fade-up\"  class=\"font-light text-xl prose\"><p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">We provide innovative packaging and ingredient solutions to empower businesses like yours, regardless of their industry. Here&#8217;s what sets us apart:<\/span><\/span><\/p>\n<\/div>\n                            <\/div>\n                            <div class=\"grid grid-cols-1 sm:grid-cols-2 md:grid-cols-4 gap-x-8 gap-y-12 lg:gap-16\">\n                                            <div class=\"flex flex-col gap-8 items-center\">\n                                                            <img data-aos=\"fade-up\"  class=\"lazyload rounded-full max-w-[50%] sm:max-w-[60%] lg:max-w-[70%] mx-auto border-2 border-white\" data-src=\"https:\/\/www.westrockcoffee.com\/wp-content\/uploads\/2024\/09\/industryexperts.jpg\" alt=\"\" \/>\n                                                        <div class=\"flex flex-col gap-1 text-center\" data-aos=\"fade-up\">\n                                                                    <h3 class=\"text-xl font-bold\">Conocimientos espec\u00edficos del sector<\/h3>\n                                                                                                    <div class=\"prose text-lg font-light leading-tight\"><p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Leverage our decades of global experience to create tailored beverage solutions that meet the unique demands of convenience stores, foodservice, hospitality, and retail, driving customer satisfaction and sales growth.<\/span><\/span><\/p>\n<\/div>\n                                                            <\/div>\n                        <\/div>\n                                            <div class=\"flex flex-col gap-8 items-center\">\n                                                            <img data-aos=\"fade-up\"  class=\"lazyload rounded-full max-w-[50%] sm:max-w-[60%] lg:max-w-[70%] mx-auto border-2 border-white\" data-src=\"https:\/\/www.westrockcoffee.com\/wp-content\/uploads\/2024\/10\/Custom-Packaging-and-Ingredients.jpg\" alt=\"\" \/>\n                                                        <div class=\"flex flex-col gap-1 text-center\" data-aos=\"fade-up\">\n                                                                    <h3 class=\"text-xl font-bold\">Envases e ingredientes a medida<\/h3>\n                                                                                                    <div class=\"prose text-lg font-light leading-tight\"><p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Enhance your product offering with our customizable packaging options and diverse portfolio of natural ingredients, allowing you to differentiate your brand and meet consumer preferences.<\/span><\/span><\/p>\n<\/div>\n                                                            <\/div>\n                        <\/div>\n                                            <div class=\"flex flex-col gap-8 items-center\">\n                                                            <img data-aos=\"fade-up\"  class=\"lazyload rounded-full max-w-[50%] sm:max-w-[60%] lg:max-w-[70%] mx-auto border-2 border-white\" data-src=\"https:\/\/www.westrockcoffee.com\/wp-content\/uploads\/2024\/09\/Speed-and-Efficiency.jpg\" alt=\"\" \/>\n                                                        <div class=\"flex flex-col gap-1 text-center\" data-aos=\"fade-up\">\n                                                                    <h3 class=\"text-xl font-bold\">Velocidad y eficacia  <\/h3>\n                                                                                                    <div class=\"prose text-lg font-light leading-tight\"><p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Bring your products to market faster with our streamlined development process, reducing time to market and maximizing profitability.<\/span><\/span><\/p>\n<\/div>\n                                                            <\/div>\n                        <\/div>\n                                            <div class=\"flex flex-col gap-8 items-center\">\n                                                            <img data-aos=\"fade-up\"  class=\"lazyload rounded-full max-w-[50%] sm:max-w-[60%] lg:max-w-[70%] mx-auto border-2 border-white\" data-src=\"https:\/\/www.westrockcoffee.com\/wp-content\/uploads\/2024\/09\/comprehensive.jpg\" alt=\"\" \/>\n                                                        <div class=\"flex flex-col gap-1 text-center\" data-aos=\"fade-up\">\n                                                                    <h3 class=\"text-xl font-bold\">Apoyo integral  <\/h3>\n                                                                                                    <div class=\"prose text-lg font-light leading-tight\"><p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Achieve long-term success with our comprehensive support, including innovation guidance, quality assurance, supply chain management, and technical services, ensuring smooth operations and consistent product quality.<\/span><\/span><\/p>\n<\/div>\n                                                            <\/div>\n                        <\/div>\n                                    <\/div>\n                    <\/div>\n    <\/div>\n<\/section>\n\n<section class=\"px-4 py-12 xl:py-20 list-w-icons bg-white \" data-anchor=\"WhyWestrock\">\n    <div class=\"max-w-7xl mx-auto\">\n                    <h2 data-aos=\"fade-up\" class=\"text-3xl md:text-4xl lg:text-5xl font-black uppercase text-center mb-12\">Por qu\u00e9 trabajar con Westrock<\/h2>\n                <div class=\"flex flex-col md:flex-row items-center justify-center gap-12\">\n            <ul class=\"list-none flex flex-col gap-4 w-full md:w-1\/2 order-2 md:order-1\">\n                                    <li data-aos=\"fade-up\" class=\"flex gap-4 md:gap-8\">\n                        <img class=\"lazyload w-16 self-start rounded-full\" data-src=\"https:\/\/www.westrockcoffee.com\/wp-content\/uploads\/2024\/10\/WROC_icons-purple_coffee-retail-bag.svg\" alt=\"\" \/>\n                        <div class=\"prose text-xl font-light\"><p><strong><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">CPG\/Retail<\/span><\/span><\/strong><br \/>\n<span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"> We help consumer goods companies streamline their operations by managing sourcing, logistics, and quality control, delivering custom-labeled coffee and tea from 35 origins. This ensures consistent product quality, reduces costs, and improves brand differentiation on store shelves.<\/span><\/span><\/p>\n<\/div>\n                    <\/li>\n                                    <li data-aos=\"fade-up\" class=\"flex gap-4 md:gap-8\">\n                        <img class=\"lazyload w-16 self-start rounded-full\" data-src=\"https:\/\/www.westrockcoffee.com\/wp-content\/uploads\/2024\/10\/WROC_icons-purple_to-go-cup.svg\" alt=\"\" \/>\n                        <div class=\"prose text-xl font-light\"><p><strong><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Restaurant<\/span><\/span><\/strong><br \/>\n<span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"> Our customizable coffee, tea, and extract solutions allow restaurants to offer high-quality beverages that adapt to changing consumer preferences. With convenient formats and flexible product options, we help you stay ahead in a competitive market and increase customer satisfaction.<\/span><\/span><\/p>\n<\/div>\n                    <\/li>\n                                    <li data-aos=\"fade-up\" class=\"flex gap-4 md:gap-8\">\n                        <img class=\"lazyload w-16 self-start rounded-full\" data-src=\"https:\/\/www.westrockcoffee.com\/wp-content\/uploads\/2024\/10\/WROC_icons-purple_hot-beverage.svg\" alt=\"\" \/>\n                        <div class=\"prose text-xl font-light\"><p><strong><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Hospitality<\/span><\/span><\/strong><br \/>\n<span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"> For national hotel chains, conference centers, airports, and hospitals, we provide efficient, large-scale beverage solutions that maintain the highest quality. Our expertise allows you to improve the guest experience and optimize operational efficiency across all your facilities.<\/span><\/span><\/p>\n<\/div>\n                    <\/li>\n                                    <li data-aos=\"fade-up\" class=\"flex gap-4 md:gap-8\">\n                        <img class=\"lazyload w-16 self-start rounded-full\" data-src=\"https:\/\/www.westrockcoffee.com\/wp-content\/uploads\/2024\/10\/WROC_icons-purple_c-store-pour-over.svg\" alt=\"\" \/>\n                        <div class=\"prose text-xl font-light\"><p><strong><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Convenience Stores and Travel Centers<\/span><\/span><\/strong><br \/>\n<span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"> We offer scalable capacity, rapid time-to-market, and fully customizable beverage options tailored to convenience stores and travel centers, helping you meet customer demands, increase sales, and expand your market presence with ease.<\/span><\/span><\/p>\n<\/div>\n                    <\/li>\n                            <\/ul> \n                                                                                <div class=\"w-full md:w-1\/2 order-1 md:order-2\">\n                                            <figure>\n                            <img data-aos=\"fade-up\" class=\"lazyload\" data-src=\"https:\/\/www.westrockcoffee.com\/wp-content\/uploads\/2024\/10\/WRC_NC_Day_2_1083-newwhywork-1.jpg\" alt=\"\" \/>\n                                                    <\/figure>\n                                    <\/div>\n                    <\/div>\n    <\/div>\n<\/section>\n\n<section class=\"px-4 py-12 xl:py-20 content-text-block bg-white \" >\n    <div class=\"max-w-7xl mx-auto\">\n                    <div class=\"flex flex-col gap-16\">\n                                                                                <div>\n                    <div class=\"flex flex-col md:flex-row gap-8 md:gap-32 items-center justify-center\">\n                                                    <div class=\"w-full md:max-w-[50%]\">\n                                <figure>\n                                    <img data-aos=\"fade-up\" class=\"mx-auto lazyload\" data-src=\"\" alt=\"\" \/>\n                                                                    <\/figure>\n                            <\/div>\n                                                <div data-aos=\"fade-up\" class=\"text-xl prose md:w-1\/2 font-light text-black\"><h2><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">CUSTOMIZED BEVERAGE SOLUTIONS WITH WESTROCK<\/span><\/span><\/h2>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Partnering with Westrock means having a dedicated, industry-savvy team working with you to create customized beverage solutions. We provide the flexibility to adapt to your changing needs and market trends, helping you streamline operations, elevate product quality, and ultimately drive business growth and profitability.<\/span><\/span><\/p>\n<\/div>\n                    <\/div>\n                <\/div>\n                            <\/div>\n            <\/div>\n<\/section>\n\n<section class=\"px-4 py-12 xl:py-20 stats bg-white \">\n    <div class=\"max-w-7xl mx-auto\">\n                    <h2 data-aos=\"fade-up\" class=\"text-3xl md:text-4xl lg:text-5xl font-black uppercase text-center mb-12\">El \u00e9xito de nuestro sector<\/h2>\n                <div class=\"grid grid-cols-1 md:grid-cols-3 gap-20\">\n                            <div data-aos=\"fade-up\" class=\"flex flex-col gap-4 items-center\">\n                                        <div class=\"text-6xl font-black text-brand-purple whitespace-nowrap flex gap-2\">\n                                                <span>13<\/span>\n                                            <\/div>\n                    <div class=\"text-lg text-center md:text-left font-light leading-tight prose max-w-sm\"><p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Of the top 25 QSRs in the US<\/span><\/span><\/p>\n<\/div>\n                <\/div>\n                            <div data-aos=\"fade-up\" class=\"flex flex-col gap-4 items-center\">\n                                        <div class=\"text-6xl font-black text-brand-purple whitespace-nowrap flex gap-2\">\n                                                <span>13<\/span>\n                                            <\/div>\n                    <div class=\"text-lg text-center md:text-left font-light leading-tight prose max-w-sm\"><p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Of the top 25 C-Stores in the US<\/span><\/span><\/p>\n<\/div>\n                <\/div>\n                            <div data-aos=\"fade-up\" class=\"flex flex-col gap-4 items-center\">\n                                        <div class=\"text-6xl font-black text-brand-purple whitespace-nowrap flex gap-2\">\n                                                <span>3<\/span>\n                                            <\/div>\n                    <div class=\"text-lg text-center md:text-left font-light leading-tight prose max-w-sm\"><p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Of the top 5 US retailers<\/span><\/span><\/p>\n<\/div>\n                <\/div>\n                    <\/div>\n            <\/div>\n<\/section>\n\n<section class=\"bg-brand-blue-light px-4 py-12 xl:py-20 case-study-cta \" data-anchor=\"Experience\">\n    <div class=\"max-w-7xl mx-auto\">\n        <div class=\"flex flex-col md:flex-row gap-4 md:gap-16 lg:gap-24 xl:gap-32 bg-white justify-between\">\n            <div class=\"p-8 md:py-12 flex flex-col gap-12 md:w-3\/5 order-2 md:order-1\">\n                <div class=\"flex flex-col gap-4\">\n                                            <div data-aos=\"fade-up\" class=\"text-brand-purple text-2xl font-bold\">Caso pr\u00e1ctico destacado<\/div>\n                                        <h2 data-aos=\"fade-up\" class=\"text-3xl md:text-4xl lg:text-5xl font-black uppercase\">Una asociaci\u00f3n llena de sabor: La evoluci\u00f3n del t\u00e9 en un QSR<\/h2>\n                                                                    <div class=\"flex gap-4 md:gap-16 case-study-stats\">\n                                                            <div data-aos=\"fade-up\" class=\"flex flex-col gap-2\">\n                                    <div class=\"text-brand-purple font-black text-5xl md:text-6xl flex gap-2\">\n                                                                                                                        <span>15<\/span>\n                                                                            <\/div>\n                                                                            <div class=\"text-lg font-light\"><p>Aumento de las ventas de t\u00e9 helado.<\/p>\n<\/div>\n                                                                    <\/div>\n                                                    <\/div>\n                                    <\/div>\n                <div class=\"flex flex-row flex-wrap gap-x-8 gap-y-4\">\n                                        <a aria-label=\"Read More about Una asociaci\u00f3n llena de sabor: La evoluci\u00f3n del t\u00e9 en un QSR\" data-aos=\"fade-up\" class=\"bg-black text-white text-xl md:text-2xl px-8 pt-1 pb-2 self-start border border-black hover:bg-transparent hover:text-brand-purple hover:border-brand-purple transition whitespace-nowrap\" href=\"https:\/\/www.westrockcoffee.com\/es\/case-study\/una-asociacion-llena-de-sabor-la-evolucion-del-te-en-un-qsr\/\">Leer m\u00e1s<\/a>\n                                            <a data-aos=\"fade-up\" target=\"\" class=\"text-black text-xl md:text-2xl py-1 self-start font-bold transition whitespace-nowrap group flex items-center gap-2\" href=\"https:\/\/www.westrockcoffee.com\/es\/perspectivas\/estudio-de-caso\/\">\n                            <span class=\"group-hover:text-brand-purple transition\">Ver todo<\/span>\n                            <svg class=\"group-hover:translate-x-2 group-hover:text-brand-purple transition\" width=\"29\" height=\"25\" viewBox=\"0 0 29 25\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                                <path d=\"M28.2 11.6V13.2L15.68 24.64L12.96 21.32C16.52 18.48 20.12 15.92 22.88 14.12L22.8 13.88C19.16 14.24 14.2 14.4 9.56 14.4H0.72L0.72 10.4H9.56C14.2 10.4 19.16 10.56 22.8 10.92L22.88 10.68C20.08 8.88 16.56 6.36 12.96 3.48L15.68 0.199999L28.2 11.6Z\" fill=\"currentColor\" \/>\n                            <\/svg>\n                        <\/a>\n                                    <\/div>\n            <\/div>\n                                                                                <img data-aos=\"fade-up\" class=\"md:w-2\/5 object-cover lazyload order-1 md:order-2\" data-src=\"https:\/\/www.westrockcoffee.com\/wp-content\/uploads\/2024\/10\/Flavorful-Partnership-A-QSRs-Tea-Evolution-1024x570.jpg\" alt=\"\" \/>\n                    <\/div>\n    <\/div>\n<\/section>\n\n<section class=\"bg-brand-green px-4 py-12 related-capabilities \" >\n    <div class=\"max-w-7xl mx-auto\">\n        <h2 data-aos=\"fade-up\" class=\"text-white text-3xl md:text-4xl lg:text-5xl mb-8 font-black uppercase\">Enlaces relacionados<\/h2>\n        <nav class=\"list-none columns-2 lg:max-w-[80%]\">\n            <ul>\n                            <\/ul>\n        <\/nav>\n    <\/div>\n<\/section>","protected":false},"excerpt":{"rendered":"","protected":false},"author":2,"featured_media":0,"parent":3831,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"content-type":"","footnotes":""},"class_list":["post-4301","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Experiencia en el sector | Westrock Coffee<\/title>\n<meta name=\"description\" content=\"Westrock Coffee aims to be the world&#039;s most competitive and innovative provider of beverage solutions. 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