{"id":4664,"date":"2024-10-09T18:21:45","date_gmt":"2024-10-09T23:21:45","guid":{"rendered":"https:\/\/westrockcoffee.wpenginepowered.com\/case-study\/raiz-sostenible-un-camino-hacia-el-abastecimiento-etico-y-escalable-de-cafe\/"},"modified":"2025-05-21T05:49:02","modified_gmt":"2025-05-21T10:49:02","slug":"raiz-sostenible-un-camino-hacia-el-abastecimiento-etico-y-escalable-de-cafe","status":"publish","type":"case-study","link":"https:\/\/www.westrockcoffee.com\/es\/case-study\/raiz-sostenible-un-camino-hacia-el-abastecimiento-etico-y-escalable-de-cafe\/","title":{"rendered":"Ra\u00edz Sostenible: Un camino hacia el abastecimiento \u00e9tico y escalable de caf\u00e9"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\">Soluci\u00f3n<\/h2>\n\n<p>Un QSR de primera l\u00ednea necesitaba un camino hacia el caf\u00e9 de origen 100% sostenible que 1). Cumpliera las normas internacionales de protecci\u00f3n medioambiental, derechos humanos y garant\u00eda \u00e9tica auditada; 2). Creara flexibilidad en la cadena de suministro y en los precios; y 3). Creara una historia de marca aut\u00e9ntica   <\/p>\n\n<h2 class=\"wp-block-heading\">Soluci\u00f3n<\/h2>\n\n<p>Creamos Ra\u00edz Sustainability\u2122, una soluci\u00f3n inclusiva de abastecimiento sostenible que proporciona a los agricultores los servicios que necesitan para prosperar y a los clientes un programa de caf\u00e9 sostenible transparente, escalable y sin parang\u00f3n. Ra\u00edz est\u00e1 respaldada por una norma de cumplimiento redactada y auditada por terceros para estar a la altura de otras certificaciones, al tiempo que eleva la conexi\u00f3n entre el agricultor y el cliente. <\/p>\n\n<h2 class=\"wp-block-heading\">Resultados<\/h2>\n\n<ul class=\"wp-block-list\">\n<li><strong>Escalable<\/strong>: Ra\u00edz abarca 6 or\u00edgenes con capacidad para expandirse con nuestros clientes<\/li>\n\n\n\n<li><strong>Flexible<\/strong>: Puede utilizarse indistintamente con certificaciones para dar a los clientes flexibilidad en la cadena de suministro<\/li>\n\n\n\n<li><strong>Seguridad en los costes de las primas<\/strong>: Las primas de sostenibilidad son transparentes y est\u00e1n limitadas, por lo que los clientes est\u00e1n seguros de que su dinero se invierte exactamente donde tiene mayor impacto.<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Soluci\u00f3n Un QSR de primera l\u00ednea necesitaba un camino hacia el caf\u00e9 de origen 100% sostenible que 1). Cumpliera las normas internacionales de protecci\u00f3n medioambiental, derechos humanos y garant\u00eda \u00e9tica auditada; 2). Creara flexibilidad en la cadena de suministro y en los precios; y 3). Creara una historia de marca aut\u00e9ntica Soluci\u00f3n Creamos Ra\u00edz Sustainability\u2122, [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":4666,"menu_order":0,"template":"","meta":{"_acf_changed":true,"content-type":""},"categories":[132,127],"tags":[],"ppma_author":[55],"class_list":["post-4664","case-study","type-case-study","status-publish","has-post-thumbnail","hentry","category-cafe","category-sostenibilidad"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Ra\u00edz Sostenible: Un camino hacia el abastecimiento \u00e9tico y escalable de caf\u00e9 | Westrock Coffee<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.westrockcoffee.com\/es\/case-study\/raiz-sostenible-un-camino-hacia-el-abastecimiento-etico-y-escalable-de-cafe\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Ra\u00edz Sostenible: Un camino hacia el abastecimiento \u00e9tico y escalable de caf\u00e9 | Westrock Coffee\" \/>\n<meta property=\"og:description\" content=\"Soluci\u00f3n Un QSR de primera l\u00ednea necesitaba un camino hacia el caf\u00e9 de origen 100% sostenible que 1). 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